Why would I give away freebies to my regular customers? Even your regular customers have many options when eating out and they do not choose your restaurant every single time. Consequently, it is wise to implement a strategy that enables your restaurant to entice a regular to return with greater frequency. As an operator, your goal is to achieve "Top of Mind" status with your customers, meaning that your restaurant is thought of first by your regulars.
Do you protect the privacy of my customers' email addresses? Absolutely. We never resell or share customer email addresses.
It sounds too complicated. eDining Advantage makes it all simple. We'll work with you to create the type of email campaign that works for you. We'll handle all the heavy lifting inherent in your Internet marketing campaign. We'll teach you how to effectively collect email addresses from your customers, we'll handle data entry, and we'll craft the call to action message sent to your customers.
Who designs the email messages to my customers? We do. You don't have to know anything about working with design templates or crafting an effective email message. That's our job.
I don't operate a coupon kind of restaurant. Rewards and incentives are tested and proven methods for increasing profitability for all kinds of restaurants from hot dog stands to fine white table cloth establishments. You can call your email incentives "gift certificates" if the word "coupon" is distasteful. Still not sold on the concept? Then consider offering your regulars invitations to exclusive wine and menu tastings. You can also reach out with emails informing your customer base that for a specific week, you'll donate a portion of your revenue to a favorite local charity. Let your customers know that you care about them and the community. eDining Advantage will customize the right campaign for your restaurant's image, so that you can reward customer loyalty with a brand image that makes you feel comfortable.
What if I already have a data base of customer emails? Then you're off to a great start. We'll input whatever existing customer email information you already have and then add on from there using eDining Advantage.
What if my customer wants to opt out from receiving my emails? No problem. Every email sent to your customers offers the opportunity to opt out. We make it very easy for your customers to be removed from your mailing list if they so choose.
I rely on "word of mouth" only. "Word of mouth" works great and we encourage you to continue offering an experience that customers want to talk about. But if "word of mouth" is your only strategy, you are simply not adapting to current market trends and may soon find yourself struggling to stay afloat. In a very short period of time, eDining Advantage will more than pay for itself. There is no guess work as to which customers we bring you. No other form of marketing and advertising gives you that kind of efficiency.
How much does eDining Advantage cost? It depends on your needs. Contact us and we'll put together an offer you can't refuse. |